Hello lovelies!
Moving on to the next month of the year, February, let’s have another look at how color psychology relates to branding. Again, as with the other mood boards I have compiled, seasonal color psychology is the study of color and how it’s tones and traits are mirrored in nature and can be relatable to nearly every aspect of design, from interiors to fashion to branding.
Elements that relate to branding this month are still san serif fonts but with more rounded elements, clean lines but with a bit of movement, a more monochromatic color palette, definitive typography spacing, slightly softer editorial styling with a hint of the optimism and the hope that spring is bringing.
If your business seems to resonate with these words and images, then the month of February may be just the right fit for your brand identity. It is uncompromising, focused, precise, contemporary and minimal in a way no other month is.
My first February moodboard is here, with this being the interiors version.
The credits for the moodboard images can be found here.
